I think this is a positive representation of men, because usually Ariel adverts are aimed at women but this is aimed at men to look after the child and wash the clothes.
I don’t think there is a stereotype being reinforced in this advert.
I think that this advert is challenging the stereotype because I feel that the advert is trying to change the view that women should be doing everything and its saying that men can be involved in the housework and childcare.
They have used a sensitive image for men to portray the image of the product being for sensitive skin.
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